Now it is May...

Well, a lot has been happening even though I haven't been blogging for a while....

I've been writing like crazy on the business plan, making more and more improvements to the content, and then every time getting native Dutch speakers to read it and make corrections... it is a long and slow process, and yet....

I'm glad that I'm doing it. Even if we don't get the necessary loans and can't buy the house. Because the whole process is a good reminder to me that I can do more than slice bread and order milk and check people out at the cash register. I can take initiatives, do research, organize my results, inspire other people to want to help me with extra information and ideas. Where this will all lead me, I have no idea, but at least it is leading me out of the shop.

I'm going to disturb the chronological order here a moment and describe one of the more recent chapters in this adventure. I made contact with a friend of a friend, Carole Anne. We met some time ago at a house concert at Anne Ku's. Anne reminded me that Carole Anne had a background at a bank, something to do with investing, and I decided there was no harm in emailing her to ask if she might be willing to read our plan and comment on it. Well, it turned out that Carole Anne is a very busy professional in Amsterdam, who used to read and evaluate 300 business plans a month for ABNAMRO -- now she does private consulting. And she would be happy to read the plan. !! I mailed it off, and about a week later, I got an email back: could we meet in Amsterdam on Friday May 8, to talk about it over lunch? Of course, I said yes. But I was nervous. Were there so many problems with the plan that she didn't want to take the time to write them all in an email? Easier just to name them all and let me take notes between bites of our sandwiches?

It turned out, in fact, that Carole Anne thought our plan was extremely well done, better than many she used to read each month -- so good, in fact, that if I were in an MBA program, I could submit it as my thesis. Wow!

And yes, she also had tips, which were very helpful and insightful and I've been busy adding them in. But even without the changes, she said it was already good enough to take to a bank. The changes will just make it better: I've added an index, and a one-page summary, and a "Sources and Uses" analysis, and a "break-even" analysis, and I've moved the mission statement back into the body of the plan.

But two main challenges remain. One, we are still talking about a huge sum of money, and Paulus and I can't demonstrate that we have experience handling that amount of money. And two, we don't have very much money of our own to bring into the project. If we could somehow hook up with an invester/partner who could help out in one or both areas, it would be a big help. So I continue to "broadcast" our dream in all directions.... Someone (or an organization) involved in hotels/lodgings/events management/restaurants & catering....

We met on Friday May 1 with one potential partner -- an organic caterer named Edsart, with his wife Ellen. All of us went to the Dorpsstraat and had a tour of the place together. We talked there, and later, about the possibility of us all working and living together in the house. Paulus and I would handle the treatments and the bed & breakfast, and Edsart and Ellen would handle the food and the room rental. But we decided that it would be too much: it is hard enough dividing tasks and taking care of everyone's needs in a relationship with two people -- but to do it with four adults plus two children, and at the same time start up an expensive business venture from scratch -- it just sounds like a recipe for disaster. So we agreed to keep it at a regular business level: Paulus and I do our thing, and hire them in as needed for the catering, from their current location. If we are totally busy and calling them 6 days a week, then we can all discuss the possibility of them relocating and getting "hired" permanently. Now... in the meantime I don't know if they want to invest financially... but we want to get positive word from a bank first before we ask people point-blank about money.

Plus Edi, the friend of Paulus' with two successful bars in Utrecht, remains a possibility. If he and his wife wanted to be partners/investers, I think that would impress a bank a lot. Again, we're going to wait until we have more details before asking them directly. But we know already that they are excited for us, and also that they know a lot of other people in the business...

Next Monday we go to meet with another friend of a friend, who runs a marketing and investment company. I sent him an introductory email with a brief description of the project and he responded very positively. His point of view was basically, if the plan is sound (ie it will make a profit) and if it is our dream and we are really passionate about it, there will be a way to do it. Where there is a will, there's a way.

A few other interesting events in the last weeks: We attended two events for Triodos shareholders. (Triodos is an independent European bank that invests in green and sustainable projects) One was organized at Antropia Cultuur- en Congrescentrum in Zeist-Driebergen (on the estate of Landgoed Reehorst.) Antropia is a very upscale yet new-agey/alternative sort of center (all the conference rooms are named after crystals and gemstones, their meals are all organic, etc.) which has received funding and support from Triodos. We heard lots of versions and perspectives on the Triodos philosophy... and kept nodding and looking at each other... surely they will like our project as well? We also heard about how fast they are growing -- apparently in the last year, with all the financial troubles, lots of people decided to take their money out of the banks they were using and bring it to Triodos. Their deposits grew an amazing 10%! I forget how many hundreds of millions of Euros that is -- but it is a lot, and all that money has to get put somewhere. Naturally, not all of it can get put into risky start-up projects, but maybe just a little....